NATM in NYC: 2017 Kick-Off at the “TODAY Show” and “Good Morning America”

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March 23, 2017

By Beth Wolfe, CAGS, ATC

NATM Kick OffNational Athletic Training Month (NATM) is one of the most energized and impactful months of the year for our profession, and the NATM in New York City event continues to be a great kick-off for the month of March. This year there were approximately 100 AT students, Certified Athletic Trainers (ATs), family and friends who attended both the “TODAY Show” and “Good Morning America” with NATM signs and t-shirts. Additionally, this year was extra special as a group of students and ATs were able to obtain tickets for the seating area of “Good Morning America.” The blue NATM t-shirts were visible on national TV multiple times over the course of the show!

Inside the “Good Morning America” studios, 20 students, ATs, family and friends were given the opportunity to educate the “Good Morning America” staff and fellow guests about the athletic training professions. They were also able to raise awareness about NATM

Michael Strahan even came over to introduce himself and was given a blue NATM shirt by the event organizer, Lauren Stephenson. Over the course of the show, our group was coached by the “Good Morning America” staff on how to applaud, cheer and react to the stories and segments of the show. Needless to say, ATs are very talented and skilled in sound effects and show business!

Group Of Photos 600x100

Overall, this group of students and ATs were not camera shy and represented our profession in a very positive and professional manner. This “Good Morning America” appearance was fun, exciting and empowering for all who attended. We hope we can continue this advocacy tradition for many years to come!

Every year, this event continues to get larger and better. I would like to send a special thank you to Lauren Stephenson at SUNY-Stony Brook for organizing and coordinating this great event! For additional pictures, videos and media of this year’s event, please visit the NATM in NYC Facebook page or the NATA District 1 and District 2 social media outlets listed below.

Twitter and Facebook:

@NATA_District 1



About the Author

Beth wolfe

Elizabeth “Beth” Wolfe is the Injury Prevention Coordinator and Research Assistant for the Division of Trauma and Acute Care Surgery at Tufts Medical Center in Boston, Massachusetts. Wolfe completed her undergraduate degree at the University of South Carolina and her master’s and Certificate of Advanced Graduate Study at Boston University. Currently, Wolfe is pursuing her Doctorate of Health Science in Healthcare Administration and Leadership from Massachusetts College of Pharmacy and Health Sciences University. Within Massachusetts and the greater Boston area, Wolfe is a collaborator and lead author on numerous injury prevention projects and coalitions that revolve around road safety, fall prevention and brain trauma/concussion prevention. She is an active member of the National Athletic Trainers’ Association and is the District 1 Young Professionals Committee Representative and the Treasurer for the Athletic Trainers of Massachusetts.

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